But beyond the excitement of the tournament lies something even more important, the power of sport to inspire healthier, happier lives.
New research commissioned by the Youth Sport Trust has revealed which British sporting heroes parents believe have the greatest influence on encouraging children to be active. The findings highlight the enormous impact role models can have in motivating young people to embrace exercise, develop confidence and build healthy habits that can last a lifetime.
Football continues to dominate as the sport that captures young imaginations. Parents named David Beckham, Marcus Rashford, Sir Mo Farah, Harry Kane and Anthony Joshua as the five male athletes who most inspire children. Among female sporting icons, Chloe Kelly, Leah Williamson, Dame Jessica Ennis-Hill, Keely Hodgkinson and Lucy Bronze topped the list.
England stars including Bukayo Saka, Jude Bellingham and Declan Rice also featured prominently, reflecting the influence today's players have both on and off the pitch.
The survey comes as National School Sports Week, powered by Sports Direct and Everlast, celebrates the many ways sport can transform lives. More than 2,600 schools across the UK have taken part, encouraging children to enjoy physical activity while highlighting the benefits that extend far beyond fitness.
Sport helps young people develop resilience, teamwork, communication skills and self-belief. It creates friendships, strengthens communities and provides a sense of belonging that is especially valuable in today's increasingly digital world.
Youth Sport Trust CEO Ali Oliver MBE believes this summer presents a unique opportunity to encourage every child to become active. She told That's Health: "watching elite athletes perform on the biggest stages can spark a belief that anything is possible, while everyday opportunities to play with friends remain just as important in helping children discover the joy of movement."
National School Sports Week champion Sir Mo Farah echoed that message, saying sport gave him confidence, determination and the belief that he could achieve more than he ever imagined. He hopes every child can experience those same benefits through sport and physical activity.
The UK Chief Medical Officers recommend that children and young people take part in at least 60 minutes of physical activity every day. Whether inspired by Harry Kane scoring for England, Chloe Kelly celebrating a goal, or simply enjoying a game with friends after school, every kick of a football, every run around the playground and every sporting challenge helps build stronger bodies, healthier minds and brighter futures.
This remarkable summer of sport reminds us that inspiration doesn't only come from lifting trophies. Sometimes it begins with one child watching a sporting hero and believing, "I could do that too."

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